With the launch of The Peninsula Magazine, we’ve devised a way to effectively and consistently represent our agents to their high net worth prospects for less than the cost of a full page page...
Marissa Myers
Marissa directs brand, digital and print initiatives for Dreyfus Sotheby's International Realty. She sources and manages designers, web producers, writers and photographers to help agents best position each home and maximize its exposure. She is currently implementing initiatives around content marketing and distribution to help agents better serve their clients.
“Crickets,” an agent said to me. “I sent a postcard, and I’m hearing nothing but crickets. No calls, no response.” A good ad should get a response right away. If you’re not getting a...
Sothebysrealty.com surpassed 1 million visits in a single month for the first time in its history. July 2014 saw 1,042,043 visits to sothebysrealty.com. That’s a 15% increase from July 2013....
Realogy, parent company of Sotheby’s International Realty, announced that it intends to by ZipRealty for $166 million in cash. I see this as a great move – as does Brian Boero at 1000...
Where are the affordable, desirable spots in the Bay Area? Oakland’s housing market has transformed in the past few years. Oakland is the new “it” place in the Bay Area. It’s hip. It’s...